When is Black Friday 2026 in the US?

Black Friday 2026 is Friday, November 27, the day after Thanksgiving. It is a familiar date on the holiday shopping calendar, but the deals you see may start before Thanksgiving and continue into the following week. Here is how the timing works, what the different labels mean, and how to shop more deliberately.

What is the date of Black Friday 2026?

In the United States, Thanksgiving is celebrated on the fourth Thursday of November. In 2026 that is Thursday, November 26, so Black Friday falls on Friday, November 27, 2026.

Black Friday always follows Thanksgiving, which is why its date moves each year. It is commonly associated with the start of the holiday shopping season, although many stores now run promotions well ahead of the holiday weekend.

When do Black Friday 2026 deals start?

The official day is November 27, but early Black Friday sales may appear throughout November. Some retailers offer advance access to members or email subscribers; others use terms such as “Black Friday Week” or “Black November.”

There is no universal launch date. A deal advertised as part of Black Friday Week is a retailer-specific promotion, not a change to the date of Black Friday itself. Check the offer window before making plans.

Black Friday and Thanksgiving weekend 2026: dates to know

Thursday, November 26: Thanksgiving Day in the United States.
Friday, November 27: Black Friday 2026.
Saturday, November 28 and Sunday, November 29: some sales continue through the weekend.
Monday, November 30: Cyber Monday 2026.

Early promotions may run before Thanksgiving, but their timing and selection vary by store.

How long is Black Friday?

Black Friday is one day on the calendar. The associated shopping events, however, can span a weekend or several weeks. A retailer may change its featured items, inventory or prices as the promotion progresses.

A sale ending on Cyber Monday does not mean every product will have the same discount until then. When a specific size or color matters, check the product details and offer expiration rather than assuming availability.

What is the difference between Black Friday and Cyber Monday?

Black Friday

Friday, November 27, 2026, the day after Thanksgiving.

Black Friday Week

A general label for early or extended sales. It does not refer to an official nationwide schedule.

Cyber Monday

Monday, November 30, 2026. Historically focused on online deals, it can now be part of a broader holiday promotion.

How to plan your Black Friday shopping

Decide what you need first, write down prices ahead of time, and check shipping and return policies. That is particularly useful during the holiday season, when a steep-looking percentage may not tell the full story. Comparison shopping works better than rushing to a checkout timer.

For children’s clothing, review the sizes they wear now and what they will need during winter. Depending on who you are shopping for, organizing ideas by Black Friday girls’ clothing, Black Friday boys’ clothing or Black Friday baby clothing can make the process easier without adding unnecessary items to your cart.

Black Friday 2026 FAQ

Is Black Friday always the day after Thanksgiving?

Yes. In 2026 Thanksgiving is Thursday, November 26, and Black Friday is Friday, November 27.

Do Black Friday sales start on Thanksgiving?

Some do, but many start earlier or later. Each retailer sets its own schedule.

What day is Cyber Monday 2026?

Monday, November 30, 2026.

Is Black Friday a federal holiday?

No. Black Friday is not a US federal holiday, although some states and employers observe the day after Thanksgiving.

A final note on sale calendars

The official Black Friday date is November 27, but stores may start their own promotions earlier. At Kids around, Black Friday Week runs from Thursday, November 12, through Thursday, November 26, with 30% off select items for signed-in customers. From Friday, November 27, through Sunday, November 29, Black Friday Weekend is open to everyone, with 30% off a selection expanded to include outlet items. On Cyber Monday, November 30, an additional 20% applies when purchasing three or more items, subject to the offer terms. Find the details on the Black Friday page.